Delivery of tech docs often focuses on search — getting users to a good starting place. But users often have goals that a single page can’t cover. Serious tasks can require reference info, scenarios, and guidance. Users may need information in different media. Each user’s goal depends on their specific context, and they need to follow a unique path through the information. Writers cannot possibly design content for all of those users, with all of their unique paths.
Many of the ways that people have tried have failed. At various times, tech docs have relied more on search, or more on manual hyperlinks, or taxonomy. Pages have been long or short, other media have gone and come. Now AI offers easier ways to map content together, but even that’s not enough. Why?
Only a combination of techniques will give you the information model that you need. And the techniques on their own won’t get you all the way — you need an integrated design to bring your solution together. Learn how.
Key takeaways of this webinar will be: - The real needs of complex tasks for users, and how to map them to usable metadata. - What AI can do to suggest appropriate content — and what it can’t - How to design a suitable goal-enabling solution for your own organization’s needs
Join in with Joe Pairman, Director of Product Management, RWS Group and Jörg Schmidt, Senior Solutions Architect, RWS Group to find out more.
Presented by:
Joe Pairman, Director of Product Management, RWS
Joe is Director of Product Management for Tridion. He is currently shaping strategic design for a more accessible and impactful product, drawing on his experiences leading teams and bringing structured content operations to tech companies, banks, and pharma companies.
Jörg Schmidt, Senior Solutions Architect, RWS
Jörg has been working in multiple roles for different CCMS providers for more than 20 years. During that time, he has helped defining and implementing solutions in verticals like machinery, automotive, A&D - but also pharma & finance. Since 2013, he has been working for RWS as a Solution Architect.
Hareesh Kanakaswamy is the Portfolio Manager of Digital Services Solutions at Sandvik Mining and Construction G.m.b.H. With 14+ years of experience in product development and aftermarket operations, he specializes in constructing end-to-end digital ecosystems for servitization strategies. Hareesh is a firm believer in innovation as the key to sustainable progress for humanity.
Harald Stadlbauer, MD is General Manager of the NINEFEB Group of companies, dedicated to the advancement of Technical Communication, like Technical Documentation as well as eLearning to the intelligent delivery of it. He is actively engaged in developing iiRDS further as well as contributing to the AAS (Asset Administration Shell) sub-models of the IDTA (Industrial Digital Twin Association)
Chris Carroll is Director of Product Marketing at Acrolinx.
Mike Iantosca is Senior Director of Content Platforms at Avalara.
Amber Swope is an internationally recognized Information Architect, DITA expert, and IA consultant. With over 20 years of information development experience and 15 years of DITA expertise, Amber specializes in helping organizations create opportunity through IA. 
Tristan is Product Director at DeltaXML, a technology company with world-leading software products for the management of change in structured content. He has a deep understanding of DeltaXML’s product suite and loves to help customers create extra value in their content using change management. Tristan is a father to three daughters, a movie lover, and a keen runner.